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Brands & Branding

By
Valerie Nova
September 6, 2023
2 min read
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Here are some of the weirdest brand collaborations ever

In the world of marketing, it's not uncommon for brands to collaborate on projects to boost their exposure and reach. However, some collaborations are downright bizarre.

KFC Crocs

In 2020, fast-food chain KFC teamed up with shoemaker Crocs to create a limited edition shoe that looked like a bucket of fried chicken. The shoes were complete with a scented drumstick charm that smelled like KFC's signature herbs and spices. It was a strange and unusual idea that left people scratching their heads.

Supreme Oreos

Supreme is a streetwear brand known for its limited edition releases that sell out within minutes. In 2020, they partnered with Oreo to release a limited edition pack of Supreme-branded Oreos. The cookies themselves were the regular flavor, but the packaging was the real draw for collectors.

Pizza Hut Parka

In 2016, Pizza Hut Japan released a limited edition parka that was designed to look like a pizza box. The parka had a drawstring hood that resembled the cardboard lid of a pizza box, and the Pizza Hut logo was emblazoned on the back. It was a bizarre fashion statement, to say the least.

Taco Bell Wedding

In 2017, Taco Bell announced that it would begin offering wedding packages at its Las Vegas flagship restaurant. For $600, couples could have a full ceremony in the restaurant, complete with a bouquet made of sauce packets and a reception with Taco Bell menu items. It was an unusual way to tie the knot.

McDonald's x Travis Scott

In 2020, McDonald's teamed up with rapper Travis Scott to release a limited edition meal that included a Quarter Pounder with cheese, bacon, and lettuce, medium fries with BBQ sauce, and a Sprite with extra ice. The collaboration caused a stir, with fans lining up for hours to get their hands on the meal.

As you can see, these strange and unusual brand collaborations may seem like marketing gimmicks, but they are a testament to the power of creativity in advertising. Whether they are successful or not, they always grab our attention and keep us talking.

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